Introduction

A link to a track, album, or playlist on Spotify rarely looks compact — it's usually an address like https://open.spotify.com/track/4uLU6hMCjMI75M1A2tKUQC?si=abc123def456, with a tracking parameter tacked on after the question mark. That kind of link is awkward to paste into a post caption, send in a direct message, or print on promotional materials.

In this article, we'll cover why you'd want to shorten Spotify links — whether it's a track, album, playlist, or artist profile — how to do it in seconds with Lix.li, and how to set up a link so it opens the Spotify app directly on a listener's phone.

Compactness and convenience

A short link like lix.li/my-track fits into any message, is easy to say out loud during a live show or on a podcast, and doesn't look suspicious the way a long string of characters after open.spotify.com can.

Click analytics

Spotify doesn't show you who's clicking your track or playlist link, or from where. When you shorten a link through Lix.li, you get separate analytics for every click: the number of clicks, the listener's country, device, and traffic source. This is especially useful for musicians and labels promoting a release across several channels at once — social media, email, ads — who want to understand which channel is driving the most listeners.

Your own branding

If you're an artist, a music blogger, or a label, a short link on your own domain (for example, go.yourbrand.com/new-track) looks far more polished than a standard Spotify link and reinforces brand recognition with every mention.

Convenient for printed materials and QR codes

A link to a new release is easy to turn into a QR code and place on a poster, flyer, vinyl sleeve, or merch — a short link keeps the code compact and easy to scan.

  1. Open the track, album, playlist, or artist profile in the Spotify app or website and copy its link (via the Share button → Copy Link).
  2. Open the Lix.li link shortening service and paste the copied link into the input field.
  3. If you'd like, set a custom alias (for example, lix.li/new-album) — this makes the link easier to remember and say out loud.
  4. Click the shorten button — the service instantly creates a short link, ready to use.
  5. Copy the finished link and place it wherever you need it: in your bio, a post, an email newsletter, or on printed materials.

If you're already registered with Lix.li, the link is automatically saved to your dashboard, where click statistics are available, along with additional settings — such as a custom domain, a link expiration date, or a password for access.

Shortening a Spotify link through the Lix.li dashboard

One of the most common frustrations: a listener clicks a Spotify link on their phone, and instead of the app they already have installed, the mobile version of the website opens in a browser — with limited functionality and a login prompt. The deep link technology solves exactly this problem.

A deep link is a short link that, when clicked, automatically opens the right app (Spotify, in this case) if it's installed on the user's device — and if it isn't, it simply opens the regular web version in a browser. The user doesn't have to choose anything manually: the link figures out on its own what's more convenient for them and takes them there instantly.

This is especially useful for Spotify links: the listener lands right on the intended track, album, or playlist directly inside the app — with the familiar interface and no extra steps.

  1. When creating or editing a short link in Lix.li, paste the Spotify track, album, or playlist address into the URL field.
  2. The service automatically recognizes that the link points to Spotify and offers to enable opening in the app.
  3. Turn on that setting — from then on, the link will automatically open the Spotify app on devices where it's installed, and the regular web version on a computer or where the app isn't installed.

For more on how this technology works across different devices and which other apps are supported, check out our article What Is a Deep Link and How Does It Work.

Conclusion

Shortening a Spotify link is a simple way to make it more convenient for your audience and get useful click analytics that Spotify itself doesn't provide. With Lix.li, you can shorten a link to a track, album, playlist, or artist profile in seconds, and set it up to automatically open the Spotify app on a listener's phone — with no extra steps on their end and no loss of listening convenience.