URL shortening with analytics and branded URLs

Shorten long URLs, create clean and memorable short links, connect custom domains, analyze traffic and use tracking pixels — all in one platform.

Fast redirects Custom domains Click analytics Tracking pixels and tracking REST API No limits

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Why use short links

Short URLs are not just about saving space. They make links cleaner, easier to share, help track clicks and strengthen brand visibility.

Short and clean links

Long URLs are hard to read, copy and share. Short links look cleaner in email campaigns, social media, messengers, profiles and printed materials.

Better for marketing

Branded links and custom domains build trust, improve brand recognition and can increase advertising campaign CTR.

Built-in click analytics

Every click can be measured. Analyze traffic sources, devices, countries, browsers and channel performance.

Branding without third-party domains

Use your own domain instead of generic short URLs. Links like go.company.com look more professional and reinforce your brand.

Easy to share everywhere

Short links are perfect for QR codes, SMS, social media, newsletters and messengers where URL length and readability matter.

Flexible link management

Edit destination URLs, add UTM tags, expiration dates and extra parameters without complex setup.

Track clicks, traffic and audiences for your short links

Get real-time analytics for every click. Analyze audiences, traffic sources and campaign performance.

Link analytics Last 30 days
Clicks
8,421
Unique
3,892
Conversion
24.8%
Top country
United States — 42%
Top device
Mobile — 54%
Top browser
Chrome — 61%
Top source
Email — 38%

Audience geography

Countries, cities and traffic distribution by region. Understand where users come from and which markets perform best.

Devices and platforms

Data about mobile devices, desktops, tablets, operating systems and browsers used by your visitors.

Traffic sources

Referrer data, UTM tags, campaigns and attribution analytics help identify which channels actually drive results.

Real-time analytics

Data updates immediately after clicks — no delay between click and analytics.

Where to use short links

Short links are used across marketing, products, communication and automation — anywhere convenient URL sharing and measurable results matter.

Marketing and advertising campaigns

Track ad performance, analyze traffic sources and manage links across campaigns and channels.

Social media

Use short links in bios, posts, stories and profiles. Custom domains help maintain consistent branding across platforms.

Email marketing

Short links with UTM tags make newsletters, email sequences and automated campaigns cleaner, measurable and easier to manage.

Team collaboration

Organize links with groups, tags and access permissions. Manage links collaboratively across teams and projects.

SaaS products

Integrate short links into user flows, referral programs, notifications and product workflows via API.

Automation

Create and update links programmatically for CRM, ERP, email marketing and business automation systems.

Why choose Lix for URL shortening

Short links are just the beginning. Use branded URLs, analytics, flexible settings and collaboration tools — all in one platform.

Fast redirects

Optimized infrastructure for fast redirects without unnecessary delays. Your links stay fast and reliable regardless of traffic volume.

Branded short links

Connect your own domain and use branded URLs instead of generic short links. Keep your brand identity visible in every link.

Flexible link management

UTM tags, expiration dates, password protection, custom aliases, groups and tags — everything you need for efficient link management.

Tracking pixels

Connect Google, LinkedIn, Hotjar, TikTok and other tracking pixels for retargeting, analytics and marketing workflows without extra tools.

Link management for teams

Organize links with workspaces, projects, groups and tags. Use roles and access permissions for seamless collaboration.

Built for growth and automation

Use short links for marketing, products, teams and automated workflows. The platform scales together with your business.

Start shortening links today

The free plan includes 500 links and unlimited clicks per month. Get started without a credit card or complex setup.

Frequently asked questions about short links and URL shortening

A short link is a compact URL that redirects users to a longer destination address. Short links take up less space, look cleaner and are easier to share in social media, email campaigns, QR codes and printed materials.
URL shorteners make links shorter, cleaner and easier to share. They also help track clicks, use branded domains and analyze link and campaign performance.
Almost anywhere URLs are used: social media, email campaigns, SMS, QR codes, presentations, advertising campaigns, messengers, profiles and printed materials.
Yes. Each link includes click analytics covering countries, cities, devices, browsers, operating systems, traffic sources, UTM tags and campaign data.
Yes. You can connect your own domain — for example, go.company.com — so every short link uses your brand instead of a generic short URL.
Tracking pixels are small snippets of code used for analytics and retargeting. You can connect Meta, TikTok and other pixels to build audiences and use campaign data in advertising platforms.
Yes. All redirects work over HTTPS. You can also use password protection, expiration dates, click limits and access controls.
Yes. The free plan includes 500 links and unlimited monthly clicks with basic analytics. No credit card required. You can upgrade anytime for custom domains, advanced analytics and team features.
Yes. You can shorten multiple URLs at once or use REST API to automatically generate links for marketing campaigns, catalogs, products and workflow automation.
We support credit cards, Bitcoin (BTC), TON and USDT (TRC20). Enterprise plans also support invoicing and corporate billing.
UTM tags are added to URLs so analytics systems can identify traffic sources, campaigns, channels and placement types. Lix.li can automatically add UTM parameters when creating links.
By default, short links do not expire. You can optionally configure expiration dates, password protection, click limits or custom rules for individual links.