Alle artikelen in de categorie "SEO"
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SEO
Canonical tags: how they work and when Google ignores them
A practical guide to rel=canonical: syntax, what the tag does and does not solve, a decision table covering canonical, 301, 302 and noindex, pairing it with hreflang across 21 languages, common mistakes, and the short-link question.
#Url shortener
#Seo
#Marketing
#Digital marketing
#Technologies
SEO
Short links and link equity: the shortener is almost never the problem
An examination of link equity through short links: why the redirect loses nothing, why there was nothing to lose on social platforms, three genuine risks of shortening, and an open question about nofollow in the HTTP header.
#Url shortener
#Seo
#Short links
#Marketing
#Digital marketing
SEO
Why a 301 turns your POST into a GET
A practical breakdown of redirects 301, 302, 303, 307 and 308: which preserve the request method, why permanent codes are nearly impossible to roll back, where this breaks APIs and webhooks, and which code to choose in each case.
#Url shortener
#Seo
#Short links
#Marketing
#Technologies
SEO
What Is CTR
This article explains what CTR (Click-Through Rate) is, how it's calculated, and what counts as a good value across different channels: paid search, organic search results, email marketing, and social media. It covers how CTR affects SEO and ad auctions, and offers practical tips for improving it with examples.
#Seo
#Marketing
#Digital marketing
#Web-analytics
#Redirects
#CTR
#Conversion