Canonical tags: how they work and when Google ignores them
A practical guide to rel=canonical: syntax, what the tag does and does not solve, a decision table covering canonical, 301, 302 and noindex, pairing it with hreflang across 21 languages, common mistakes, and the short-link question.
#Url shortener
#Seo
#Marketing
#Digital marketing
#Technologies
Short links and link equity: the shortener is almost never the problem
An examination of link equity through short links: why the redirect loses nothing, why there was nothing to lose on social platforms, three genuine risks of shortening, and an open question about nofollow in the HTTP header.
#Url shortener
#Seo
#Short links
#Marketing
#Digital marketing
Why a 301 turns your POST into a GET
A practical breakdown of redirects 301, 302, 303, 307 and 308: which preserve the request method, why permanent codes are nearly impossible to roll back, where this breaks APIs and webhooks, and which code to choose in each case.
#Url shortener
#Seo
#Short links
#Marketing
#Technologies
What Is CTR
This article explains what CTR (Click-Through Rate) is, how it's calculated, and what counts as a good value across different channels: paid search, organic search results, email marketing, and social media. It covers how CTR affects SEO and ad auctions, and offers practical tips for improving it with examples.
#Seo
#Marketing
#Digital marketing
#Web-analytics
#Redirects
#CTR
#Conversion
Zoekmachineoptimalisatie (SEO) is een van de beste manieren om langdurig organisch verkeer naar een website te genereren. In deze categorie vind je uitgebreide artikelen over SEO, korte URL’s, redirects, linkbeheer, QR-codes, indexering, metadata, websiteprestaties en contentstrategieën. De gidsen zijn bedoeld voor ontwikkelaars, marketeers en website-eigenaren die hun zichtbaarheid in Google en andere zoekmachines willen vergroten met moderne en bewezen optimalisatietechnieken.